If you own a small business, at the very least you should take advantage of the marketing power of your email signature by including links to your Website and/or blog. The key is to ensure your links are live so people can click on them and be taken straight to the site. To do this, anytime you put a Website link in an email be sure to include the http:// part before the www. Like so: http://www.success-stream.com. Although your link may still work if you don’t, it’s much more likely to work properly if you do this every time.