Jun

03

Want More Click-Thru’s? Leave Off the Punctuation After Your URL!

By Stacy Karacostas

Sometimes it’s a bad idea to flaunt the rules of proper grammar and punctuation. But the online world is changing that in some ways. One way is that anytime you put your Website URL in an email or online, you should leave off any punctuation that might follow.

So if your sentence ends with a link or URL skip the period at the end. And don’t put commas or anything else after your link either. Otherwise you risk the computer thinking your punctuation is part of the link or URL and then it won’t work.

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Categories : Blog, Marketing Your Small Business, Small Business Copywriting, Small Business Sales, Small Business Success, Small Business Website, small business marketing

Comments

Tweets that mention Want More Click-Thru’s? Leave Off the Punctuation After Your URL! :: Marketing Junkie -- Topsy.com says:

June 3, 2010 at 9:11 am

[...] This post was mentioned on Twitter by Stacy Karacostas, Rivendell Coaching. Rivendell Coaching said: RT @stacykaracostas Want More Click-Thru’s? Leave Off the Punctuation After Your URL!: Sometimes it’s a bad idea to… http://bit.ly/bXOWDD [...]
Mike says:

June 4, 2010 at 7:03 pm

Hadn’t thought of this. Solid advice.

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